Holiday Gifting
the landing page
the bedrock for all holiday gifting
the video campaign
Task
Concept, storyboard, and produce a variety of gifting videos to promote our biggest shopping season.
Responsibilities included interviewing and hiring freelance videographers as well as finding and hiring model talent.
Each video campaign was shot and produced to be used in a variety of ways across digital platforms including email, social, paid media, and web.
the animations
throughout the gifting experience I worked with our in-house photographers to create dynamic content with fun animations
